Tuesday, November 17, 2009

Interesting Planned Giving Marketing Research

If you haven't seen my friend Phyllis Freedman's blog, the Planned Giving Blogger, here is a link to her most recent post about a study by the Indiana U. Center on Philanthropy:

http://plannedgivingblogger.wordpress.com/2009/11/16/no-gender-differences-in-legacy-giving/?utm_source=feedburner&utm_medium=email&utm_campaign=Feed%3A+ThePlannedGivingBlogger+%28The+Planned+Giving+Blogger%29

I highly recommend her site as it focuses on the marketing side of planned giving, arguably more important than the legal side (which I get into).

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